Coaching is a relationship that’s embedded on mutual trust and respect. The deeper the relationship the greater the potential for transformation – Eileen Laskar.

In this discussion, Stephen helps me unravel marketing coaching. Other than coming up with a customer profile, knowing what strategy to use is critical. He tells me, strategy comes before tactic, I found that to be huge!

Listen in and I promise, you will pick enough to help you in your marketing efforts.